November 19, 2016 no comments Posted in marketing

It causes a reaction because such a blanket statement, generalizing over everyone because of what one group says, and that just does not work.

Yes, you’ve been through a rough experience and learned a lot. You’re also doing what I’ve seen many of the kids I worked with in treatment do and what I’ve seen adults do when they go through something like this and learn a lot. You’ve gained a tremendous insight into humanity and human nature, but that does not mean that you know it all. You do not know everything about addiction or poor self esteem.

You only know well what led to YOUR addiction. You are also comparing MLMs to substances and the dynamic is quite different. Pot doesn’t come up to someone and say, “I can help you help others.” MLMs do that. MLMs create illusions and hide behind a smokescreen that pot and alcohol and other drugs do not.

Here’s a bit of homework for you: Find the Roseanne episode titled “My Name is Bev.” In it Beverly, Roseanne’s Mother, is arrested and has to go to an AA meeting. After the meeting, she tells Roseanne that now she realizes she is an alcoholic and that’s her trouble. Then Bev goes around and tells everyone how they use alcohol as a crutch. She tells them they can’t have a good time without drinking and that they’re all alcoholics. Dan can’t have his friends over to see the Superbowl and have a keg because Bev says he needs to have fun without the booze.

She takes her problem and her situation and projects it onto everyone else. Because she uses alcohol as a crutch (or thinks she does), then in her eyes, everyone who drinks at all must do the same thing.

Did you learn about projection as you were dealing with these addictions? It’s when people project their own issues or problems or attitudes on others instead of accepting that it’s in them only.

YOU ARE PROJECTING. You are saying, “I learned this and it’s true, so this is what the deal is with you.” That doesn’t work. You’ve learned part of the story, but now are insisting what’s true for you is true for all. That is not the case and the more you insist the more you are saying, “I know this one thing, and it explains it all” and making it clear that your knowledge has limits and that you either can’t or don’t want to look beyond those limits.